Film Poster - Jumper

On this poster there is one main image that has been constructed very cleverly. The image is of the main actor in the film (Hayden Christensen) and has been created to look like a hologram which gives away the genre that tells us that this is a science fiction film. This holographic image tells the audience straight away that this is no ordinary man. It gives away the fact that he has some power which others do not posses. In the bottom of the image there is a montage of images which represent different countries. The iconography has been used to represent the fact that he can teleport to different countries in a matter of seconds. The pyramids are shown to represent Egypt, the Sydney opera house to represent Australia, and Big Ben to represent London. The iconography used here helps with the films narrative by giving the audience an idea of what the story is about. Also the fact that he is wearing a long black coat makes him a more mysterious character. With this poster having a white background it could suggest that this character is more innocent than you think and is not all negative. The actor Hayden Christensen is famous worldwide gaining this fame from portraying Anakin Skywalker/Darth Vader in the Star Wars franchise. This means the audience would recognise this actor even know his doesn't appear on the poster.

The biggest piece of text you see on this poster is the title "Jumper" which is another word for teleporting. The title also looks holographic which goes with the theme of the film. Just below the title is the same font which reads "In Cinemas February 14" which means this poster is in the form of a coming soon poster. At the top of the poster in black writing it reads "From the director of the Bourne Identity and Mr & Mrs Smith". As soon as the audience see these film titles they will instantly think that this film is of very high quality. People who liked these two films will defiantly come and see this film as they liked the director's work before. When a poster mentions the previous work of a director it helps a lot with selling the film. The tagline on this poster consists of three words which are "Anywhere, Anything, Instantly" which anchors the audience into believing that this guy can teleport to any place on earth when he wants. This film poster has no billing block but does have a website at the bottom instead. This is there for fans to gather further information about the film.